
Swiss Watches: Swiss Made, A Symbol Of Precision And Quality

When Can A Watch Be Marked "Swiss Made"?
Already a brand in its own right, the notion of Swiss Made is also the most regulated term of origin, especially for the best-known Swiss product, watches.
Initially issued in 1971, the law responsible for regulating the status, standards, and use of the term "Swiss Made" and all its variations, stipulates from 1 January 2017, following the latest amendments made by the trade agreement between Switzerland and the European Union, that a watch can be considered to be made in Switzerland and can therefore bear the mark (Swiss / Swiss Made / Suisse / Produit Suisse / Fabriqué en Suisse / Qualité Suisse) only if the following criteria are met:
- The mechanism contains at least 60% of parts manufactured in factories or workshops located in Switzerland and the production cost excludes the assembly price of the mechanism;
- At least 60% of the total production cost of the housing is generated in Switzerland;
- The mechanism is entirely assembled in Switzerland;
- The watch is entirely assembled in Switzerland;
- Both the final inspections of the mechanism and the watch are carried out entirely in Switzerland.

Going further, however, Swiss Made is a notion that is associated not only with quality but also with the tradition of a craft that is hundreds of years old, that is part of history, and that has contributed to the progress of mankind substantially.

Here you will find Swiss watch brands such as Perrelet, Chanel Première, Rolex, Bertolucci, Corum, Christian Dior, and many other internationally renowned brands, which ensure precision and quality at the highest standards.
Swiss watches are true works of art, a sublime recognition of quality. Their outstanding beauty and finesse become a real calling card.
As many of you may know already, Switzerland is the capital of watchmaking and it has centuries of history as a watchmaker.
The fact that practically all of the most recognizable and well-known luxury brands in the world have their headquarters in Switzerland is also no coincidence.
Watchmaking in Switzerland and how it has been a leader in the field could fill a book about the history of the Swiss watch industry.
















